Here's this morning's challenge question: A new study published by the Journal of Experimental Social Psychology suggests that men who watch or look at pictures of THESE display an increase in self-esteem and a gain in strength. What are they?
It's SUPERHEROES!
They call it "parasocial bonding" - guys really, really relate to Superman et. al., and actually display increased performance with a hand-held dynamometer after just LOOKING AT PICTURES of their heroes.
Funny... when I look at pictures of Wonder Woman, I cry a little and immediately feel the need to dive into a pint of Ben & Jerry's...
Bob got it this morning - he can pull on his supercape when he heads to the Beech Tree Cantina to enjoy his $30 gift card!
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